It's basically just how you have to play ball in a world of streaming service algorithms. I was initially opposed to doing it myself when I began reading about how important it is as a "best practices" sort of concept - as I am typically an album listener myself - but I found that focusing on singles has actually made finishing things possible for me; I have 6 songs out now as a solo artist, as opposed to none this time last year (not that anyone listens to my stuff anyway, algorithm-pleasing release schedule or otherwise
) So I think like thedunno said, it's important for artists to handle releases in a way they feel suits them best. An artist can always corral their singles together into an album later, and the "album" release may come with one or two extra previously unreleased songs in order to make the event somewhat meaningful.
Bookmarks